Be Well for Life

Our Mission

“To enhance the health, well-being and quality of life of Brooks’ employees by empowering individuals to promote and model positive attitudes and behaviors through a lifelong commitment to wellness."

We strive to help all employees improve and understand their health through activities designed around five key areas: Prevention, Nutrition, Stress Management, Financial Wellness, and Physical Activity.

2021 Healthiest Company Platinum Award Winner

Our Employee Well-Being Program continues to receive the First Coast Healthiest Company Platinum level award.

The program demonstrates a best-in-class program and a culture of health throughout our organization.

Program Highlights and Incentives


Be Well for Life Because You Matter is the Brooks Rehabilitation Employee Wellness Program Campaign.

Be Well For Life means not only being healthy at Brooks, but at home and any other place you spend time. It means building and developing healthy habits for the rest of your life.

Because You Matter signifies that this program is for our organization, we work hard to ensure it is personalized to your needs and improve the well-being for all employees.

Rally is Blue Cross Blue Shield’s well-being program portal and is available to employees and spouses who enroll in a Brooks health plan at no cost.

Enrolled employees can earn a maximum of $100 during the plan year by completing activities. These incentives can then be claimed in the Rally Mall.

Biometric Screenings

Biometric screenings are short health examinations that can help determine the risk level a person might have for certain diseases and medical conditions and help establish a health baseline.

Biometric screenings take about 15 – 30 minutes and consist of a blood draw (with a finger stick) to test for cholesterol and glucose, in addition to blood pressure readings and a BMI test.

MyBrooks Wellness Page

For access to additional wellness resources, please visit the MyBrooks Wellness page.

Brooks Wellness Gift Shop

Show off your Brooks pride by purchasing a t-shirt or water bottle from our gift shop.

*Reasonable Alternative: If you think you might be unable to meet the requirements under this program (or if it is medically inadvisable for you to do so), you may still be able to earn the rewards by completing an alternative program. Please contact HR and we will work with you (or if you wish, your doctor) to find you an alternative. All incentives are subject to taxation.

Downloadable Resources


Get Healthier and Get Rewarded

Better health is a great incentive to start eating better, moving more, and taking care of yourself — and Rally Rewards can offer that extra push.

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How to Choose Your Rally Mission

Missions are simple, healthy activities you can do every day. From eating more veggies to getting off the couch, sleeping better or improving your mood, whatever your interest and fitness level, there are Missions for you! Plus, you’ll earn Rally Coins as you make progress, which are good for the chance to win awesome rewards.

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Download the Rally App

Use Rally on the web or download the app for the convenience of Rally on the go. The Rally Health app is available in the App Store (iOS) or on Google Play (Android).

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Get Rewarded for Getting Healthier

Collect Rally Coins and use them for a chance to score great rewards.

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Learn How to Personalize Rally to You

With Rally, there’s no one-size-fits-all approach to getting healthier. Start by answering a few easy questions on our Health Survey and we will provide realistic, personalized recommendations just for you.

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How to Find Out Your Rally Age

Are you younger than you think? Start with a quick Health Survey to discover your Rally Age.SM From there, you’ll get personalized recommendations designed to help you move more, eat better and feel great.

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Have any questions, comments, or feedback?